Bike Share Schemes can be the foundation for developing Mobility as a Service (MaaS) in an urban city. It has a proven model that supports the deployment of MaaS across many different areas.
MaaS integrates various forms of transport services into a single mobility solution. It combines a range of services from trains and buses to taxis and bike sharing to offer a tailor-made transport solution that connects you door-to-door.
Bike Share Schemes make it easier to facilitate the move towards MaaS. MaaS operators can take advantage of its large user base and learn from its management approach to drive efficiency beyond Bike Share.
We believe a well-run Bike Share Scheme is the foundation for MaaS models. It supports the move away from personally owned vehicles to modes of transportation that are just as effective and cost-efficient whilst better connecting existing transportation.
Research by DTimes and ofo has found that shared bikes have the ability to seamlessly interlink existing transport infrastructure. Bike Share Schemes make it easy for users to access other transport links as well get to their final destination.
When residents can rely on transportation services to fully connect them to where they need to go, they are likely to use the services again and on a regular basis. That can facilitate the move towards MaaS initiatives in the future.
We are seeing the growth of MaaS apps such as Whim in Helsinki that could soon be the norm for modern transport around the world. It provides the convenience of private vehicle travel without the need of ownership particularly when on average cars are parked for over 95% of the time.
For cities looking to adopt MaaS models and transform the culture of personal vehicles, simplifying and optimising Bike Share Schemes should be the first step. It makes the financial and convenience case for using public and private means of transport over own personal vehicles.
With MaaS, operators and city officials gain complete visibility across a cityscape. It provides a clear picture of its users and their transportation needs. Visibility can be matched with technology such as AI to optimise all journeys in the urban city.
At Stage Intelligence, we are leaders in Bike Share Scheme management and hold a track record of simplifying operations around the world using our AI technology. We combine data and AI to deliver actionable insights that makes the management of Bike Share simple and efficient for operators.
To find out more about how Stage Intelligence can optimise your Bike Share Schemes with its AI platform, please contact tom.nutley(@)stageintelligence.co.uk